Top 5 Techniques To Come Up With An Attractive Brochure Graphic Design
Coming up with a unique and attractive design for brochures is not an easy task to do. Brochure graphic design takes more than just creativity to do, it is also a mix of different techniques and approach in presenting the details. Here are five different techniques that would help you come up with a good brochure graphic design.
1. Mysterious Brochure Design
From the name itself, the designed is aimed to make people wonder or be riddled what it is about. The cover should be enticing to who ever sees it, giving every viewer’s mind a dose of curiosity. Most of the time, the cover design contains teaser texts like “10 Secrets To Gain Wealth”, phrases that would raise questions at the back of the readers’ or viewers’ mind. Attracting readers or viewers with mind provoking and interesting information can engage viewers to stop and ponder on the brochure’s cover design.
2. Symbolic Brochure Design
This is another design that will surely make a mark on every viewer’s mind. The main idea of this technique is to come up with a symbol that will serve as an icon that will be remembered by the viewers for a long time. This can either be the company’s logo or a graphical representation of the the products and services sold by the company. Symbols can easily be stick to people’s memory, the certain subject being represented by the symbol will be remembered much easier. This is the most advisable brochure graphic design to use if you would want to promote your company or products.
3. Corporately Classic Brochure Design
The most common and highly used design to date. Corporate classic designs may seem boring but that is exactly the reason why it has a mainstay in most PR brochure designs. It’s simplicity and clean looks give its professional look a boost, making it a perfect design for corporate companies that involves public relations. Aside from that, this would be a very safe design for starters, it’s may not stand out like other designs, but it doesn’t look ugly as well.
4. Poster Brochure Design
Pictures paint a thousand words as they say, that is what this brochure graphic design is centered at doing just that. This design is probably the most visually stimulating and could convey a message with a single glance. The intensity of the design and its ability to attract attention will greatly vary on the picture that is used to depict a message. It can also raise a viewers curiosity depending on the message of the poster design. There is just a big room for misinformation though because people may interpret it differently.
5. Attention Seeking Brochure Design
This design is basically aimed at through questions to its viewers that may raise the viewers’ desire to know more. This is a great way to captivate the reader or viewer’s attention for it goes a two way process, the design asks and basically the one reading the brochure will answer at the back of his or her mind, like we all do. Intriguing questions like “Do you want to lose weight?” attacks the curiosity of the reader making them engage themselves in a non verbal form of communication.